Making the Case: Chapter 4: Finding and Considering Value

Making the Case: Chapter 6: Methods of Archival Research

Making the Case: Chapter 7: Evaluating the Resources and Capabilities of the Firm

Making the Case: Chapter 8 Evaluating the Boundary of the Firm

Making the Case: Chapter 9: Evaluating the Firm’s Environment

Making the Case: Chapter 10: Connecting the Value Proposition to Strategy

Making the Case: Chapter 11: Modeling Market Demand and Operational Costs

Making the Case: Chapter 12: Financial Analysis of a Value Proposition

Making the Case: Chapter 13: Case Study: The Beastali Chef’s Knife

Making the Case: Chapter 14: Making the Case: Writing the Case

What Counts: Section IV: Diagnostic Analytics

What Counts: Section V: Predictive Analytics

What Counts: Chapter 1: Analytics

What Counts: Chapter 4: Data Sources

What Counts: Chapter 6: Quantitative Data

What Counts: Chapter 7: Data Analysis without Statistics

What Counts: Chapter 8: Descriptive Statistics

What Counts: Chapter 9: Sample, Probability, and Inferential Reasoning

What Counts: Chapter 10: The Z-test and the Logic of Statistical Tests

What Counts: Chapter 11: The t-test

What Counts: Chapter 12: The F-test

What Counts: Chapter 16: Forecasting